Weboptimeez is a digital marketing blog first published in March 2011. I mostly talk here about web conversion & tools: webanalyse, testing, user experience… and I am particularly focus on Web Analytics.
It’s because I ask myself a lot of questions around those topics & because there is a lot of useful ressources out there, that I decided to start this blog to write on what matters to me + to keep those resources somewhere else than my gmail drafts.
|#Measure: Read measurement oriented articles||#Analyse: Read Digital Analytics oriented articles||#Optimize: Read CRO articles|
|Which metrics to choose, which KPI, which tool and platform, How-to set up an efficient report depending on your readers position…||How-to understand your data, mix&match your metrics, choose useful metrics, take action on metrics & conduct a user&data-oriented digital marketing strategy…||Optimize retention, revenue, ergonomi, user experience…|
About the writer
Read more about me, on my contact page. In short, I am a Passionate Digital Marketer & Web Analyst since 7 years. Currently Associate Digital Analytics Director at MRM Hong Kong, having a lot of fun analyzing website activities, advising on website optimization, reporting & measuring their performance…